Campaign Doctor
How to get MORE votes, MORE Donors, MORE Volunteers & MORE Media Attention
The #1 question every candidate is asked – by voters, by donors and by the media – is “Why are you running?” Sounds like a simple question. It’s not. And most candidates really struggle with the …
Continue Reading about How to Answer the #1 Question Candidates are Asked →
The most important thing to remember is, write for THEM, the potential donor, not you. Remember: What goes in determines what comes out. Do your research. Read a LOT. Read everything. Listen to …
Continue Reading about How to Write Better Fundraising Letters/Emails →
You know the old saying: “Those who fail to learn from history are doomed to repeat it.” Which brings me to an old New York Times article from almost 10 years ago. It talks about how the Obama …
Continue Reading about What You Can Learn from Romney’s Failure →
I recently received the following email from my friend Ed Rush, a former F-18 Top Gun fighter pilot, and had to share… “On my first day of flight school, my crusty old instructor stood in front of my …
Continue Reading about The #1 Solution to Your Fundraising Problem →
In my Fundraising Boot Camp, I urge campaigns and organizations to do things to make their events more FUN for those who attend. No one really wants to sit through another run-of-the-mill …
Continue Reading about A Simple Way to Put a Little “Fun” in Your Fundraising Event →
The challenge most often expressed in my recent Survey Monkey questionnaire about what’s giving you the biggest headaches was fundraising – especially the fear of fundraising by folks who have never …
Continue Reading about The #1 Way to Get Over Your Fear of Fundraising →
