Campaign Doctor
How to get MORE votes, MORE Donors, MORE Volunteers & MORE Media Attention
Direct response marketer and copywriting legend John Carlton recently shared his “Mother of All Shortcuts” to writing killer ads, including invitations to attend events… “You MUST get straight to the …
Continue Reading about How to Put Cheeks in Seats & Bucks in Your Bank →
As noted in the May 2024 issue of Psephology Today, I decided to take a simple event invitation and write some effective sales copy using ChatGPT 4 to help put more cheeks in seats. Here’s the …
Tonight, the non-profit organization I run will hold its annual awards dinner featuring a pair of dueling piano players as entertainment. And this one has been the most stress-free event I’ve put …
Continue Reading about Hot Tips on Putting “Cheeks in Seats” at Your Events →
I was initially going to share this item only with paid subscribers to my monthly Psephology Today newsletter, however, it’s such an important point I decided to share it with all my Campaign Hot Tips …
Continue Reading about Campaign Suicide: Are You Making this Mistake? →
At my Campaign Boot Camps, I start out with Muth’s Truths #1… “It’s not the best candidate who wins, but the best campaign.” Which brings me to this year’s March Madness and Friday’s Yale vs. …
Continue Reading about March Madness: What Candidates Can Learn from Yale Smoking Auburn →
Business marketing and copywriting legend Dan Kennedy asks clients… “Why should I, your prospect, choose to do business with you versus any and every other option - including doing nothing?” The …
Continue Reading about Catching Lightning in a Bottle with Non-Voting Republicans →
