(Chuck Muth) - One of the deadliest fundraising mistakes in politics is what I call the dreaded “I Disease.” You’ve seen it before. “I’m running because…” “I believe…” “I need your …
The 3 Biggest Mistakes in Campaign Fundraising
Welcome to the first issue of the new-and-improved (but not lemon-scented) Fundraising Hot Tips e-newsletter. Let’s get right down to it. Whether you’re a seasoned campaigner or a …
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Hey, Are You Still Interested in Politics and Campaigns?
Welcome to Opening Day! Today is the “unofficial” start of the 2026 campaign season. “Peanuts! Cracker Jacks! Get your cold beer here!” And to kick things off, I have just one question… Are …
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How to Write Powerful e-Fundraising Subject Lines
Today’s Fundraising Hot Tip comes to you courtesy of fundraising expert Jeff Brooks… * * * Fundraising lessons from political subject lines If you’ve ever made a political donation, your …
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Are You Making this HUGE Messaging Mistake in the Final Weeks?
Muth’s Truths #1: "It’s not the best candidate who wins, but the best campaign." Let me prove it with some examples from the business world… Take a minute and think of the BEST hamburger you’ve …
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If You’re Making this Serious Mistake, It Could Cost You Your Election
This week’s Campaign Hot Tip comes from Richard Viguerie, the most successful direct mail fundraising expert in the conservative movement today – so I’d take his advice below to heart… * * …
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