Campaign Doctor
How to get MORE votes, MORE Donors, MORE Volunteers & MORE Media Attention
I was initially going to share this item only with paid subscribers to my monthly Psephology Today newsletter, however, it’s such an important point I decided to share it with all my Campaign Hot Tips …
Continue Reading about Campaign Suicide: Are You Making this Mistake? →
At my Campaign Boot Camps, I start out with Muth’s Truths #1… “It’s not the best candidate who wins, but the best campaign.” Which brings me to this year’s March Madness and Friday’s Yale vs. …
Continue Reading about March Madness: What Candidates Can Learn from Yale Smoking Auburn →
Business marketing and copywriting legend Dan Kennedy asks clients… “Why should I, your prospect, choose to do business with you versus any and every other option - including doing nothing?” The …
Continue Reading about Catching Lightning in a Bottle with Non-Voting Republicans →
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Continue Reading about Protected: How Not to Get Burned by the Press →
OK, this isn’t one of my regular Muth’s Truths on how to run a winning campaign, but I’m just gonna throw it out there… Don’t p*ss off potential supporters! Sounds like no-brainer advice, …
Let’s say you draft a great fundraising pitch to send out to your donors and prospective donors. But let’s say the subject line you choose for your email says something like this: “Please send me …
Continue Reading about Subject Lines that Get Emails Opened →
