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To robo-call or not to robo-call, that is the question. If you ask the typical man-on-the-street he'll likely tell you he hates robo-calls, and will tell you that everybody else hates them, …

Continue Reading about Everybody Hates Robo-Calls, Right? Wrong… →

If you’re thinking about running for office this election cycle, or need to raise money for your organization, you should be all about fundraising in these early days. To get you in the right …

Continue Reading about Some Words of Inspiration on Fundraising →

When speaking or writing about your campaign, voters and donors really don’t want to hear a bunch of facts and figures or esoteric debating points of philosophical principle. “People give from the …

Continue Reading about What Donors & Voters REALLY Want to Hear from You →

I recognize everyone is still decompressing from this year’s election cycle and looking forward to the upcoming holiday season with family and friends, so I thought I’d share some cheerful news for …

Continue Reading about Some Cheerful Election News to Take You into the Holidays →

Whether you are writing your own fundraising letters or having someone else do it for you, here’s a simple formula structure to make sure it’s being written correctly and effectively, courtesy of …

Continue Reading about How to Write Fundraising Copy Like a Pro (Even if You’re a Rookie) →

Republicans are still scratching their heads wondering “What went wrong?” in 2022 after the much ballyhooed “red wave” failed to materialize. And part of the reason was simply this… They failed to …

Continue Reading about Listen Up: Welcome to Campaign ’24! →