Campaign Doctor
How to get MORE votes, MORE Donors, MORE Volunteers & MORE Media Attention
(Chuck Muth) – Attention candidates: Stop talking about yourself and start talking about the voters, regardless of what office you’re running for. Time after time I listen to “stump” speeches or …
Continue Reading about Don’t Give a Speech, Tell a “Christmas Carol” Story →
(Chuck Muth) – On Monday I received an email from Perry Belcher with the subject line: “Putin’s Secret Email Hack (For Marketers).” Naturally, I opened it. And in it, Perry wrote… “Listen! Email is …
Continue Reading about Email Copywriting Workshop: How to Double Your Fundraising →
(Chuck Muth) – Even the best of marriages can go sour over time. And just like divorce, going separate ways with your campaign manager or consultant can be a messy affair. I was recently brought …
Continue Reading about Warning: Get Control of Your Website & Social Media Accounts…NOW! →
Short and sweet this week: 1.) A candidate’s name popped up on my radar screen. Someone I wanted to contact, learn more about…and possibly support. So I did what any other normal voter would do: …
Continue Reading about Invisible Candidates and Paper Shortage Warning →
It’s an age-old campaign conundrum: “Do we focus on registering unregistered voters who might vote for us on Election Day…or do we focus on persuading already-registered voters who are …
Continue Reading about Voter Registration vs. Voter Persuasion →
Early in my business career, as an 18-year-old know-it-all, I’d regularly tell my boss – a wonderful man and mentor named Don Brown - all manner of ways to fix this, do that better and improve the …
Continue Reading about CASE STUDY: How to Write a Winning Campaign Plan →
