Campaign Doctor
How to get MORE votes, MORE Donors, MORE Volunteers & MORE Media Attention
Here’s a blast from the past from the Psephology Today archives… MailChimp, a popular email delivery service, has done an extensive study on subject lines to determine what works and what doesn’t …
Continue Reading about Email Subject Lines that Work…and Don’t →
Here’s a blast from the past from the Psephology Today archives… In his best-selling book, Outliers: The Story of Success, author Malcolm Gladwell discusses the “10,000-Hour Rule” - that to reach …
Continue Reading about Hiring Campaign Consultants: The 10,000-Hour Rule →
Without doubt, Florida Gov. Ron DeSantis is a viable, credible candidate for President of the United States – much more so than the other non-Trump candidates currently in the GOP primary …
Continue Reading about Some Observations on DeSantis’ “Disaster” Rollout →
Last month I attended a 3-day conference on how to use the power of artificial intelligence (AI) in sales and marketing with the new ChatGPT technology. Rest assured, I am a decided …
Not everything you write needs to be literary genius. Sometimes you just can’t improve on perfection. Which is why I often drop quotes into my columns from others who put it better than anything I …
Continue Reading about 15 Powerful Quotes to Use in Your Campaign Communications →
Ben Franklin famously said: “By failing to prepare, you are preparing to fail.” And proper preparation includes having a written campaign plan that includes a clear understanding of your ultimate …
Continue Reading about Your Campaign Plan: Download This Free Example Now →
