Promote, Promote, Promote Hollywood stars - who make millions of dollars starring in blockbuster films with millions of dollars worth of PR advertising behind them – nevertheless spend an …
Crawling towards digital parity with Obama
Vincent Harris is a bona-fide political social media guru who has worked on some of the top GOP campaigns in the nation over the past couple of election cycles. So when he writes about what …
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Fundraising, Emails and Subject Lines
The subject line from the email I received from Kevin Gentry this morning - all in lower case letters - read, “quick fundraising question for you.” I definitely have an interest in fundraising, so …
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Obama: Master of the Art of Political Persuasion
(December 11, 2012) - Regular readers know I have IMPLORED candidates, campaign managers and organization leaders to read the book “Influence: The Psychology of Persuasion” by Prof. Robert …
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Q&A "House Call" with Jonathan Stein
This month's Q&A "House Call" with Jonathan Stein covers the very real and critical issue of voter fraud. Here are the 19 things to look out for to protect your campaign. Chuck: Hello, this is …
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Get the Ugly Out: Some Tips on Campaign Color Combinations
I have seen some ugly campaign logos. And I have seen some ugly campaign signs. And I have seen some ugly campaign brochures. And I have seen some really, really, really ugly campaign …
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