Your Baby Is Ugly. Congratulations! The ‘baby’ I’m referring to is the design of your web pages. After all those screaming bouts with your designers and developers over web designs, after all the …
Campaign Hot Tips: March 10, 2014
In Fundraising, Silence has Power “If a candidate is especially new at the fundraising process,” writes Kirsten Borman in Campaigns & Elections, “they’ll often rush through each step of their …
Campaign Hot Tips: February 21, 2014
5 Tweet Formulas to Engage Your Voters & Donors “Many business owners fall into the trap of using Twitter as a soapbox, rather than a tool for conversation,” writes Ali Brown. Ditto candidates, …
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Campaign Hot Tips: February 14, 2014
Tell Me a Story When speaking or writing about your campaign, people really don’t want to hear a bunch of facts and figures or esoteric debating points of philosophical principle. They want to hear …
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Campaign Hot Tips: January 27, 2014
Saturday Mail Delivery As campaigns well know, the Saturday before Election Day is the last day you can be sure your campaign mail will be delivered on time, with Monday as a back-up just in case. …
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Campaign Hot Tips: January 12, 2013
Good News for Conservative Republicans with Primaries The latest Gallup Poll survey shows that 70 percent of Republicans identify themselves as conservatives while only 23 percent describe themselves …
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