Prescriptions (blog)

Negative Campaigning: A Present-Day Case Study

Negative Campaigning: A Present-Day Case Study

I recently forwarded to you a dissertation on the political virtues of negative campaigning and why it works written by communications guru Rich Galen of Mullings.com. For a real-time/real-life example of the power or negative campaigning, consider the following report by Allysia Finley in Political Diary today: New polls show Newt Gingrich sliding down to earth […]

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Beware of Time Vampires

Beware of Time Vampires

A campaign requires a number of resources: Time, money, votes, volunteers, etc.  And as long as there’s enough time, you can always get more of the others.  BUT… You don’t have any more time.  November 6 is coming on November 6 and there’s nothing you can do to stop it. Indeed, in just the short […]

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10 Quick Tips to Better Campaign Speeches

10 Quick Tips to Better Campaign Speeches

Short of a root canal or IRS audit, perhaps nothing else is quite as painful for me as being forced to sit through a long (or even short), boring political speech. And what makes it especially painful is that it doesn’t have to be that way. There are simple, easy-to-implement ways to greatly improve your […]

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17 “Best of” Back Issues of Campaign Hot Tips…FREE!

17 “Best of” Back Issues of Campaign Hot Tips…FREE!

Many of you have been getting Campaign Hot Tips from my friend Mark Montini while simultaneously not getting my own Campaign Hot Tips over the years. So to get everyone on the same page and bring you up to speed, I spent the last week going through all of my old issues of Campaign Hot […]

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Campaign Announcements: Case Study in what NOT to Do

Campaign Announcements: Case Study in what NOT to Do

(Sunrise Mountain, Nevada) – OK, pop quiz: Was it a Democrat or a Republican who said the following in announcing their congressional campaign last week? “I am running for Congress because I believe we can fix the serious problems facing Nevada and our country.  Our state leads the nation in unemployment and foreclosures and for far […]

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